Published by Dewi Joerger
The current situation could not be more split. On the one hand, all non-essential shops in the cities are being closed. At the same time, there are delivery problems with the online players.
We certainly have an incomplete selection of possible solutions on the following lines. We focus on tools that allow you to open a “web shop” quickly and unbureaucratically, without the need for expertise. At the same time, it should be possible to offer the most commonly used means of payment in Switzerland, such as credit card, invoice, TWINT and PostFinance Card / e-finance.
The advantage of hosted webshops is that you do not have to worry about hosting and running the shop. These solutions work in such a way that you can simply choose your template (design) and start creating products. In addition, hosted solutions offer a variety of interesting features and integration into different social channels, which allows you to access channels like Facebook, Instagram, Google Shopping etc. at the push of a button, where you can sell or offer your products — and all this without any developer know-how. Furthermore, these providers make sure that you are on the latest state of the art and all necessary features, such as responsive templates (for mobile websites) and Google website optimizations, which are already included in the standard package.
On the other hand, you have no or only limited possibilities to adapt the shop programmatically. For this reason, you may have to make certain concessions.
Shopify is one of the most popular hosted solutions currently available. You have the choice between the full online shop or the Shopify Buy button, which is about offering only single products for purchase.
Shopify offers the Buy button as Shopify Light from 9 USD / month. The basic version of Shopify is already available from 29 USD / month. It is important to understand that Shopify offers its own payment solution. As a customer who wants to receive payments via local payment methods such as TWINT, PostFinance or ISR payment slips, you will have to switch to an external provider such as wallee.com. Here, however, Shopify charges a surcharge of 0.15% — 2% (depending on the version of the product selected), which can quickly become expensive. You can find more information on the Shopify pricing page.
ECWID is also an American SAAS company that offers hosted web shop solutions. ECWID offers a free version of the shop, which allows you to offer 10 products for sale. However, if you want to use additional apps and external payment service providers, you will need the minimum Venture Package for 15 EUR / month. More information about pricing can be found on the ECWID pricing page.
Lightspeed eCommerce is another solution that, like Shopify and ECWID, enables merchants to sell goods immediately. Lightspeed, like the other providers, has set itself the goal of serving the merchant on all channels. In addition to e-commerce integration, Lightspeed has focused even more strongly on the catering industry with the purchase of Gastrofix and iKENTOO and also offers industry solutions.
If you are looking for an alternative where you do not pay a fixed monthly fee for the operation, WooCommerce is recommended. WooCommerce is an extension for WordPress with which you can turn your WooCommerce CMS into a web shop. The use of WooCommerce is free of charge. There are also numerous extensions for WooCommerce / WordPress, which can usually be installed for free.
If you want to test WooCommerce yourself, we refer you to our Wallee WooCommerce Showcase.
Many shops may not need a complete web shop. It is sufficient if payments can be accepted in a simple form. Therefore we offer a simple solution of so-called payment links, which you can integrate on your website. We have already discussed the possibilities of use including integration in WIX, Weebly etc. in one of our blog posts.
Here is our overview and presentation of possible solutions. Now we would like to briefly describe in a 5 point plan, which steps are necessary to reach your goal as quickly as possible.
For the acceptance of credit cards it is necessary to identify you comprehensively. Wallee.com already offers digital onboarding. This allows the activation of credit cards to take up to 5 days. However, you can start step by step and activate the payment methods as soon as they are available.
We have already been able to help some companies in the last few days. For example Chocolaterie Kölbener in Eastern Switzerland, who integrated their own web shop with ECWID into their website within a few hours and now offer their products online in one of our .
We hope that we were able to answer your most urgent questions. If you need further input, have questions about wallee or about the offers presented here, please contact our support quickly and easily.